chicot60
07-21-2011, 10:24 AM
Postmedia News
The choice of winner of Calgary's Breast Summer Contest Ever has silenced some of the sponsoring radio station's critics.
The prize of breast augmentation surgery initially drew protests that it objectified women and encouraged body image dissatisfaction.
A complaint was filed with the Ad Standards Council and the Canadian Broadcast Standards Council and the Calgary radio station that launched the contest was inundated with angry e-mails, Facebook messages and tweets.
But the winner announced Wednesday was Avery Mitchell, a transgendered contestant in the process of transforming into a woman. She earned a whopping 76 per cent of the more than 30,000 online votes drawn by the contest that was dreamed up by AMP Radio 90.3.
The radio station received 600 entries and chose 10 finalists, who included a woman who was scarred as a child, another who wanted a reduction and several mothers looking to regain their pre-pregnancy figures.
For Mitchell, who estimates she will need at least $20,000 for gender reassignment, the money for her breasts is welcome.
"It's absolutely unbelievable," said Mitchell, 23. "It still hasn't hit me just how great of a gift this is I've been given."
Mitchell is currently about seven months into hormone therapy and will need at least another year before she is ready for breasts.
http://www.edmontonjournal.com/health/Transgendered+contestant+wins+Calgary+breast+impla nt+prize/5135676/story.html
The choice of winner of Calgary's Breast Summer Contest Ever has silenced some of the sponsoring radio station's critics.
The prize of breast augmentation surgery initially drew protests that it objectified women and encouraged body image dissatisfaction.
A complaint was filed with the Ad Standards Council and the Canadian Broadcast Standards Council and the Calgary radio station that launched the contest was inundated with angry e-mails, Facebook messages and tweets.
But the winner announced Wednesday was Avery Mitchell, a transgendered contestant in the process of transforming into a woman. She earned a whopping 76 per cent of the more than 30,000 online votes drawn by the contest that was dreamed up by AMP Radio 90.3.
The radio station received 600 entries and chose 10 finalists, who included a woman who was scarred as a child, another who wanted a reduction and several mothers looking to regain their pre-pregnancy figures.
For Mitchell, who estimates she will need at least $20,000 for gender reassignment, the money for her breasts is welcome.
"It's absolutely unbelievable," said Mitchell, 23. "It still hasn't hit me just how great of a gift this is I've been given."
Mitchell is currently about seven months into hormone therapy and will need at least another year before she is ready for breasts.
http://www.edmontonjournal.com/health/Transgendered+contestant+wins+Calgary+breast+impla nt+prize/5135676/story.html